FlashForward 2008: Stacey Mulcahy’s Presentation Files
Aug 27th
BitchWhoCodes has taken the time to avail her presentation files for the world to consume, you can find them on her kick-ass blog at http://www.bitchwhocodes.com/mt/
These slides are actually required reading for all participants in RIA projects, so get ‘em while they’re hot!
FlashForward2008: Bitchin’ BitchWhoCodes
Aug 23rd
What can I say? I love BitchWhoCodes (Stacy Mulcahy)… I anticipate any developer who has lived through some of the scenarios she was mentioning and who saw her presentation at FlashForward would say the same thing. She came off like some sort of super-hero, sent to rescue developers from the bowels of project purgatory.
What she did was step back and look, from the perspective of a developer, at the overall development process typically found at a misguided agency or company. The sad truth is that most companies do not think about how to actually make their employees happy. Companies will bend over backwards to get a “rock star” developer, but then often times expect he or she to be able to pull some sort of coding rabbit out of the magic hat of late-night, over-caffeinated death marches.
Even companies founded by technically astute, so-called “rock star” developers often forget (walk away from?) the magic that gave them the opportunity to be in the position of influence in which they find themselves; the challenge that made them what they are (were?).
My favorite quote of hers was, “Adding more developers to a project doesn’t solve the problem [of poor planning]. Can 9 women give birth to a baby in a month?” …haha
Following is a brief list of my favorite words of wisdom from Stacey:
- “Meaningful innovation is a competitive edge”
- “Bad planning on your part does not constitute an emergency on my part”
- “Constant chaos is not an effective motivator”
- “Schedules have more important purposes than perfection or accuracy”
- “What would MacGyver do?”
- “Just because I know how to do it, doesn’t mean I should be doing it”
- “Deadlines: always closer than they appear”
- “Developers deadlines get shafted when anyone else blows theirs”
- “Anyone is typically a designer”
- “Iterative graphic design can lead to duct tape development”
She was even nice enough to comfort project managers and reassure them that they are in fact very important… what a gal. But she did emphasize the fact that they need to respect the personal lives of the developers they are coordinating.
Preach on sister, preach on!
Marty & Anthony’s trip to Flashforward 2008
Aug 23rd
Two aspiring bloggers have been posting about their journey to Flashforward 2008. If anyone has more info about these two, by all means fill me in so I can update this post.
In the meantime, you can check out their blog at http://mtatff.wordpress.com/
FlashForward2008: DIY Multi-touch from IDEO
Aug 23rd
w00t! The folks at IDEO are working their magic again, this time in the form of a DIY kit for creating Flash based multi-touch interfaces. That’s right, IDEO-made sorcery is now available to all via the IDEO labs blog at labs.ideo.com, complete with an ActionScript API (on Google Code) … how can one not love that?
Apparently Flash was well suited for the task at hand. According to the team at IDEO, “”Flash proved to be a very nimble way to support this type of exploration”.

You can check out the actual video showcasing the interaction on the IDEO labs blog.
“Sound moves in all directions. Kind of like ideas. Or like imagination.” – Jared Ficklin
Aug 23rd
Jared Ficklin of Frog Design once again blew up the spot with his exciting real-world and Flash-based auditory experiments. In order to illustrate how sound travels, he showed how air, like sound, is transparent but still moves. Of course, Jared cannot explain any principal of physics without a (potentially dangerous) physical example. So, he rigged up an air rifle created using a plastic trash can, filled it with smoke from a $29 smoke-machine, and shot the smoke in all directions… several times.It may not seem too significant on the surface, but beneath the surface it reveals the obvious joy Jared gains from working with technology that he loves.
In addition to blasting the audience members with smoke, Jared also showed his awesome Ruben’s tube video (which I originally wrote about here). However, this time he managed to bring a safe version (containing little white objects as opposed to fire) and demonstrated that live. In the end however, Jared, not being someone to let something as novel as “danger” stop him from teaching people the wonderful, physical mysteries of the world of sound, unveiled the actual flaming Ruben’s Tube at the Industry Leader dinner @ the SupperClub:

(Big up to KidBombay for the snap)
Jared also covered some major principles of working with audio in Flash, including destructive/constructive interference, the beauty of algorithmic spawning, and of course the transcendent truth that, “Flash loves Neil Diamond” (Apperently Neil Diamond tracks consistently result in good results within the course of Jared’s experimentation)
You can see a video of Jared’s Ruben’s Tube here.
FlashForward2008 – Keith Peters is keepin’ it real
Aug 20th
Keith Peters was given the difficult task of having to follow Miha’s riveting presentation, yet Keith managed to deliver a heartwarming retrospective on the evolution of the Flash Platform. He compiled an awesome reel of standout Flash sites from 1999 (ancient times in the Flash world) which invoked nostalgia within myself and I presume within the hearts and minds of the other creative thinkers who were fortunate enough to have lived through those times.
Keith also did a glorious job of ripping Jakob Nielson a new one, for lack of a better description. Yet somehow he managed to do so in a professional, and courteous manner… never directly insulting him. In order to illustrate Jakob’s obvious lack of artistic perspective, all Keith had to do was pull up Jakob’s notorious “Flash: 99% Bad” article alongside Jakob’s current site, useit.com; both of which were decidedly boring and virtually nondescript. Hardly the type of website that impresses even the most novice rich media artisan.
Keith’s talk wasn’t just a Nielson bashing session, he followed up by sharing his perspective on Flex, which can be summarized by his statement that, “Flex is very good for Flash”. Although he was quick to point out that he personally is more of a Flash nerd than a Flex nerd.
Lastly, he delved into some of the latest and greatest features available in Flash 10, including bones, which basically enable kinetic motion from within the IDE. Some other noteworthy features include: tweening enhancements, drawing API improvements, lightweight 3D (not a replacement for PaperVision3D, but a suitable approach for projects where PV3D is overkill), a new text engine, pixel bender, and sound API enhancements (create/manipulate sound in Flash, one could create audio synthesizers in Flash).
